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The SEO ROI calculator: run your own numbers

Enter three numbers you already know about your business: what a job is worth, how many inquiries you close, and how many extra calls a month you want. The calculator shows what those calls are worth and exactly how many jobs cover each of our plans. Your math, not our promises.

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This calculator computes the breakeven point for local SEO using your numbers: average job value, close rate, and extra monthly calls. It runs entirely in your browser from what you type, so the result is arithmetic, not a prediction. Our plans are $750, $1,500, and from $3,000 per month, and the calculator shows how many extra jobs a month cover each one.

Run your numbers

Fill in all three fields and the results appear here. Nothing you type is sent anywhere; the math runs on this page.

How to read the result

The calculator answers one question: how many extra jobs a month does SEO have to produce before the plan pays for itself? For most Southwest Florida trades the answer is startlingly small. A job worth four figures covers the Local plan on its own, which is why we tell roofers, plumbers, and dock builders that the honest question is not whether $750 a month is expensive. It is whether one extra job a month is realistic in your market. Usually the answer is yes, and usually it is more than one.

Two honest caveats. First, this page does math on the numbers you type; it does not predict rankings, calls, or revenue, and nobody can promise those. We set a 90-day ramp expectation with every client, and we publish case studies from day one so you can watch real numbers land instead of taking our word. Second, if you do not know your average job value or close rate, pull them from your last few months of invoices before you trust any marketing math, ours included.

What the plans behind those numbers include

The three plans in the calculator are our real published tiers: Local at $750 a month, Growth at $1,500, and Dominate from $3,000, flat fee, month to month, with AI search optimization included in every plan. The full inclusion lists live on the packages page, the month-by-month deliverables on what you get, and the plain overview on our pricing page.

If the math looks good and you want the missing input, which is what your market actually offers, start with the free SEO audit. We record where you rank today, what the Map Pack looks like for your services, and whether AI engines mention you, and we send it in plain English within one business day.

Keep reading

Pricing overview →The ROI math, explained in depth →How SEO pays for itself →Get your free audit →AI Search Optimization service →

Frequently asked questions

No. It is arithmetic on the three numbers you enter: average job value, close rate, and target extra calls per month. It shows what those calls would be worth and how many jobs cover each plan price. Nobody can honestly predict rankings or call volume in advance, which is why we set a 90-day ramp expectation and publish client case studies from day one instead of making promises.
Pull them from your records, not from memory. Average job value is your revenue over the last few months divided by the number of jobs. Close rate is how many of every ten inquiries became paying work. If you are between service lines, run the calculator once per service, because a seawall repair and a pressure wash produce very different math.
No. The math runs entirely in your browser on this page, and nothing you type is transmitted or stored. If you want us to look at your market with you, that is what the free SEO audit is for, and you choose what to share when you request it.
Those are our real published tiers: Local at 750 dollars a month, Growth at 1,500, and Dominate starting at 3,000, all flat-fee and month to month. The calculator shows the breakeven point for each so you can see which commitment your job economics support. Every plan includes AI search optimization.
Believe your numbers. If one extra job a month cannot cover a plan, SEO may not be your next move, and we would rather tell you that than sign you. Common alternatives: fix pricing or your offer first, or start with the free audit to see whether your market has enough search demand to change the math.
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